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Fast-moving consumer goods (FMCG) sector is the 4th largest sector in the Indian economy with Household and Personal Care accounting for 50 per cent of FMCG sales in India. Growing awareness, easier access and changing lifestyles have been the key growth drivers for the sector. The urban segment (accounts for a revenue share of around 60 per cent) is the largest contributor to the overall revenue generated by the FMCG sector in India and recorded a market size of around US$ 29.4 billion in 2016-17. However, in the last few years, the FMCG market has grown at a faster pace in rural India compared with urban India. Semi-urban and rural segments are growing at a rapid pace and FMCG products account for 50 per cent of total rural spending.
Market Size: The Retail market in India is estimated to reach US$ 1.1 trillion by 2020 from US$ 672 billion in 2016, with modern trade expected to grow at 20 per cent - 25 per cent per annum, which is likely to boost revenues of FMCG companies. In 2016-17, revenue for FMCG sector have reached US$ 49 billion and is expected to grow at 9-9.5 per cent in FY18 supported by expectations of the total consumption expenditure reaching nearly US$ 3,600 billion by 2020 from US$ 1,469 billion in 2015.
FICCI FMCG committee is actively involved in the issues related to policy & strategy, capacity building and global recognition to the Indian FMCG industry. The policy and strategy agenda include taking steps to stimulate the growth of the industry, implementation of taxation related issues, addressing the regulatory concerns and expanding the horizon of industry by taking up the issues of direct selling distribution model.
FICCI FMCG division works under the aegis of FMCG Committee which is composed of the key decision makers of FMCG Industry. The committee comprises of 40 members. It is Co - Chaired by Mr. Saugata Gupta, MD & CEO Marico Ltd.
Other prominent members are Emami Limited, Fena Private Limited, Godfrey Philips India Limited, Godrej Consumer Products Limited, Johnson & Jonson Limited, Lotus Herbals Ltd, Nivea India Private Limited, Colgate Palmolive India Ltd, Procter & Gamble, Reckitt Benckiser (India) Ltd, Carrefour WC&C India Pvt Ltd., HUL, Mother Dairy Fruit And Vegetable Pvt. Ltd, Keventer Agro Ltd and many more.
Some of the key agendas pursued are as follows:
- Legal Metrology Act
- Misleading Advertisements
- Drugs & Cosmetics Act
- Direct Selling Guidelines
Team Leader
Pankaj Singh
Director
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2012
Dec
Policy
EPR Guidelines regarding Reuse and Use of Recycled Content in Plastic Packaging
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Nov
Policy
FICCI White Paper on Cosmetics Industry Landscape
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Oct
Press Release
As we work towards a Viksit Bharat, FMCG sector’s adaptability, resilience will be key to shaping a strong and sustainable economy: Chirag Paswan
Study
SPURring growth in FMCG, retail and e-commerce sectors in India
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Event
Massmerize 2024
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Mar
Study
Overview of the Legal and Regulatory Framework: FMCG
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Study
PROPEL Retail and FMCG sectors
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Event
Massmerize
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Jul
Event
Customer Trust Summit 2021
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Aug
Press Release
India wants reciprocal trade with the world: Piyush Goyal
Event
FMCG & Supply Chain Expo 2020: Re-imagining the Future Building Opportunities
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Event
India Virtual FMCG Supply Chain Expo 2020
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Dec
Press Release
State Governments needs to adhere to the Direct Selling Guidelines released by Ministry of Consumer Affairs, Food and Public Distribution
Study
Ease of Doing Business in India
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Event
DIRECT 2017
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Nov
Event
DIRECT 2016
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Oct
Study
Direct Selling: Karnataka - Global Industry Empowering Millions
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May
Event
FICCI KPMG Report Launch: Direct Selling; Gujarat – Global Industry Empowering Millions in India
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Dec
Study
Direct 2015: Direct Selling, Mapping the Industry Across Indian States
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Event
DIRECT 2015
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Nov
Study
Direct Selling: Andhra Pradesh and Telengana. Global industry, empowering millions in India
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Oct
Event
FICCI KPMG Report launch : Direct Selling; Andhra Pradesh & Telangana - Global Industry Empowering Millions in India
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May
Study
Why Banning Plastics Packaging is Not a Viable Option
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Dec
Study
Direct selling A global industry empowering millions in India
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Event
DIRECT 2014
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May
Event
Roundtable on Misleading Advertisement
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Jan
Event
Round Table Discussion on Direct Selling in India - Investment Opportunities, Challenges and International Perspectives
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Oct
Event
Seminar on Growth of Direct Selling Industry in India - Implications on States
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Sep
Press Release
The INR 6000 cr Direct Selling Industry to Bolster Employment Opportunities-FICCI Knowledge Forum
Event
Round-table on Direct Sales Industry
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Apr
Study
Direct selling in India: Appropriate Regulation Is the Key
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Event
MARK`e`DIR : Bringing Market to Consumers
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Press Release
FICCI-IDSA to host 'Mark 'e' Dir: Bringing Market to Consumer' on April 17
Sep
Study
Background Paper Direct Selling
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Event
FICCI Seminar on "New Growth Avenues to reach the Masses"
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Aug
Event
Creating Successful Brands: Lessons from FMCG & Retailers
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